Cases and campaigns
The work with a name and a signature.
17 published cases
Every campaign here is signed by one of the six companies in the group, and it is that signature that proves integrated planning is not rhetoric.
Every case
17 campaigns, 5 signatures.
10 of 17 cases
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Ilha Urbana Malbec Ultra Bleu
The Ilha Urbana case behind Malbec Ultra Bleu, by Boticário, joined impact and creativity in a space that turned heads on the streets of São Paulo.
- OOH
- Ativação
- Beleza
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Around the World in 80,000 KM
Continental launched the new UltraContact with an 80,000 km warranty, and D’OM wrote the sequel to Jules Verne’s classic “Around the World in 80 Days”.
- Content
- Design editorial
- Automotivo
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Clash on the Catamaran
The brand activation case for Clash, by Boticário, joined regional communication and creativity: for the first time, the Porto Alegre catamaran became a media channel.
- Ativação
- Mídia inédita
- Beleza
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Frimesa Fogo & Sabor
The campaign draws an analogy between the discovery of fire and the taste experience of Frimesa’s premium line, rolled out across integrated channels.
- Integrada
- Lançamento
- Alimentos
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Driving store traffic on Father’s Day
OpusMúltipla and Google combined YouTube video and Performance Max Offline, cutting cost per visit by 14% and lifting sales.
- Performance
- YouTube
- Varejo
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M Possibilidades
Shopping Mueller’s brand campaign used artificial intelligence to build textures, movement and colour, reshaping the mall’s iconic M.
- IA
- Institucional
- Varejo
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Memes Unidos
The Vero Internet campaign is a meme march taking over the city, mixing artificial intelligence and plenty of creativity.
- IA
- Humor
- Telecom
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Natal Iluminado
Uninter’s end-of-year film follows a girl growing up in a village without electricity who turns to Electrical Engineering for the knowledge to change it.
- Filme
- Natal
- Educação
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Sonhos Possíveis
Continental Pneus surprised two young athletes who dream of playing football, taking them to the Copa do Brasil final at the stadium.
- Experiência
- Esporte
- Automotivo
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Tarja Violeta
Medicine boxes with no pills inside, carrying a leaflet and a drawing by a child in treatment, to raise donations for childhood cancer care.
- Causa social
- Design
- Saúde
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